Hey there, fellow wedding and event pros!

  • Do you find yourself constantly feeling overwhelmed, undervalued, and stuck in a cycle of unfulfilling work?
  • Are you tired of dealing with demanding clients who don’t appreciate your creativity and expertise?
  • Do you feel like you’re always working harder, but not seeing the financial rewards you deserve?

I’ve been there, and I know how frustrating it can be. But here’s the thing: the myths you’ve been told about running a successful wedding and event business simply aren’t true.

You don’t have to work 24/7 to be successful. You don’t have to say yes to every client, even if they don’t value your time and talent.
And you certainly don’t have to settle for a business that doesn’t fulfill you creatively and financially.

I’m here to help you break through those limiting beliefs and transform your business into a thriving, scalable enterprise that allows you to showcase your creativity and expertise.

Through my program, I’ll share my proven system of automation, personalization, and high-end client attraction. We’ll work together to identify your unique strengths, streamline your processes, and attract the premium clients who will appreciate and invest in your value.

But my program isn’t just about business strategies.

  • It’s about empowering you to take control of your life and your future.
  • It’s about helping you rediscover the passion and joy that led you to this industry in the first place. 💕

CIAO! I’m Zohe Felici, and I’m here to help you break free from the chaos and step into your role as the visionary leader of your business. As someone who’s been in the trenches of the wedding and event industry, I have experienced firsthand the struggles you face every day

I KNOW This Industry Inside And Out……

I’m a Tri-Preneur, operating 3 successful wedding + special event companies

  • Event Producer | @FeliciEvents
  • Wedding Blogger | @SantaBarbaraWedding
  • Business Mentor | @ZoheFelici

I know that investing in yourself and your business can feel scary. But I promise you, the rewards are worth it. When you have the tools, support, and mindset to succeed, you’ll be amazed at how quickly your business and your life can transform.

So if you’re ready to stop being an order-taker and start being the visionary leader you were meant to be, I invite you to join me on this journey. Together, we’ll redefine what’s possible and create a ripple effect of excellence that elevates the entire wedding and event industry.

photo Danielle Honea
photo Willa Kveta Photography

About Me in a Nutshell.

Ciao! I am Zohe – a zealous wedding and event business owner and mentor.

I have been in the wedding + event business for over 20 years, beginning with Luxury Resorts.

Eventually, I started my event production company which I cur

I know the wedding and special event industry inside and out. From systems, website building, social media, and creative visualization, I have already done trial and error. 

Mission and Purpose

I am on a mission to empower ambitious wedding and event entrepreneurs who are ready to break free from the chaos and step into their role as CEO. By implementing my proven system of automation, personalization, and high-end client attraction, I help you transform your business and your life.

More About Me (the details)

I was born into a family of Felici Events. Being 100% Italian born and raised, our family gathered at each meal and treated it as a celebration. And while at each meal, we were already planning our next meal, menu or gathering.

My journey into hospitality started with a career in the food and beverage industry when I was barely 3 years old. I would be by my mom’s side, help prepare dinner, set the table, and then play waitress. I recited the specials, then would write down my family’s dinner order on (my favorite thing ever) an authentic carbon copy diner’s pad……mind you, I could not read and write yet. 

My love affair with restauranteering continued into college. I earned my Bachelor of Science in Hospitality Management from the University of North Texas and immediately launched my career into the corporate ladder of the 5-star luxury resort industry. This gifted me with a solid foundation in business, management, forecasting, exemplary guest services, and the training to lead empowered teams.

In the spring of 2006, I took a leap of faith and left the stability of corporate America to become an event manager for an established independent wedding and event planning company. I quickly quadrupled their profits.

Four years later I launched my own company, Felici Events, with less than $500 in the bank. I WAS TERRIFIED. A powerhouse of event pro-“friend”ssional women supported me as I gave birth to my brand. They helped me find the courage to build my event production company. I was instantly planning weddings, fundraisers, corporate events, mitzvahs, and large international festivals with over 20,000 attendees.

My drive to share my experience and knowledge led me to serve as President of the Board of ILEA-VSB (International Live Events Association, Ventura Santa Barbara Chapter). I love nothing more than collaborating, brainstorming, and troubleshooting with fellow event professionals as they navigate their own businesses. Simultaneously, I blogged weekly for www.SantaBarbaraWedding.com, and have since been recognized as THE wedding and special event venue expert for Santa Barbara by my peers.

In 2015 I became a “duo”-preneur and purchased www.SantaBarbaraWedding.com. Currently, I run the show for two profitable wedding and event businesses, and with the support of a dedicated team, I continue to grow both companies. I am an expert speaker and continue to share my knowledge at numerous event industry conferences around the United States.

I have had the honor of being nominated by my peers for numerous awards including Most Valuable Vendor (2 years in a row), Top 40 Under 40 Entrepreneur, Best Wedding Planner, ILEA International’s Mettle Award of Excellence, and Best Overall Event Professional for my local ILEA chapter. It is always wonderful to be acknowledged by your clients but it is an amazing feeling to be honored by your peers.

Your success story starts here. Let’s make it amazing! 🚀