A few years ago, I needed to lease a car. The previous car that I loved had broken down, and I needed a car to replace it. No bells, no whistles, nothing fancy. I just needed an immediate replacement. (Okay, and I wanted it to be grey, so I didn’t have to wash it often.)…
A problem that comes up ALL THE TIME in my coaching sessions with my creative and wedding event professionals, is that they aren’t attracting their perfect clients. That leaves them with dealing with ‘crazy client’ syndrome or demanding ‘bridezillas.’ Here are two reasons you’re not attracting your perfect clients, and how to fix that. Reason…
When it comes to your business goals, do you just want to achieve them, or have you decided to achieve them? It’s a small difference, but a key difference at that. We all have goals we want to achieve. These might be business goals or fitness goals, travel goals or even personal development goals. It’s great to have goals….
If you want to be a successful entrepreneur, you need to learn how to adapt. As creative event professionals, we are constantly thrown curveballs throughout the planning process and the event itself. It’d be a miracle to get through an entire event from planning to closing without something popping up that needs immediate attention….
If I’ve learned anything from my coaching clients, it’s that creatives love being creative, not spending all their time on a computer. But blogging is an integral part of your business, and when done right, it can catapult you to incredible growth. And, when done right, it doesn’t have to be nearly as hard…
Let’s be honest. These past few months have been difficult. The cover-up-your-head and go-back-to-bed kind of difficult—in both the event business and on a global scale. I count myself lucky to have the California beaches nearby, and since the temperatures have begun to rise this week, I sought out some seawater for a much-needed reprieve. …
It’s no question that the event industry has taken a massive hit due to COVD-19. Events are still in limbo, and plans for re-opening seem to be incessantly changing. One of the questions circulating around in my coaching program is how to stay motivated as an event professional during these uncertain times. What should we…
I was recently inspired to discuss the topic of saying no to clients because of a friend who has a hard time saying no. From my experience, event professionals, and those in hospitality in general, tend to suffer from the inability to say no. (What can I say? We hospitality folk love to make others…
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