Are You Playing Small in your Business?

Are You Playing Small in your Business?

If you’re playing small in your wedding business because the world is upside down, you and your clients are missing out.    There’s a transformation brewing RIGHT NOW for 2021 weddings. Regardless of the uncertainty surrounding the pandemic and its much-anticipated resolution, it’s imperative that businesses ask the question of what our industry will look like in 2021—and…

Two Reasons You’re Not Attracting Your Perfect Clients

Two Reasons You’re Not Attracting Your Perfect Clients

A problem that comes up ALL THE TIME in my coaching sessions with my creative and wedding event professionals, is that they aren’t attracting their perfect clients. That leaves them with dealing with ‘crazy client’ syndrome or demanding ‘bridezillas.’ Here are two reasons you’re not attracting your perfect clients, and how to fix that. Reason…

The Show Must Go On: Adapting in the Creative Event Industry

The Show Must Go On: Adapting in the Creative Event Industry

  If you want to be a successful entrepreneur, you need to learn how to adapt. As creative event professionals, we are constantly thrown curveballs throughout the planning process and the event itself. It’d be a miracle to get through an entire event from planning to closing without something popping up that needs immediate attention….

The 3 Questions You Need to Answer Before You Can Build Your Empire

The 3 Questions You Need to Answer Before You Can Build Your Empire

Let’s be honest. These past few months have been difficult. The cover-up-your-head and go-back-to-bed kind of difficult—in both the event business and on a global scale. I count myself lucky to have the California beaches nearby, and since the temperatures have begun to rise this week, I sought out some seawater for a much-needed reprieve. …

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