“The customer is always right.” How many times have you heard this age-old adage? And do you feel like it’s especially true in customer-oriented hospitality industries like creative events and wedding planning? Today I want to talk about how this kind of thinking is ALL wrong. In the world of creative event planning and weddings,…
Let me ask you this. When times get tough in your business, how many times have you thought something like this: I just need a new website, that’s all. Or… I just need to re-do my social media “look.” Or… A new logo and a new business card would help me bring in more clients….
As a creative event or wedding entrepreneur, it’s always smart to identify ways you can streamline your business and boost your productivity — especially if you’re a one-person show when just starting out. Since my fellow business coach, Renata Campbell, first introduced me to A.I. a few years ago, I haven’t looked back since. In…
Workflows aren’t a new concept (I promise, I learned how to create successful ones way before the internet!) — but they are critical to the success of your business. That’s because creating a successful creative event and wedding business requires more than just talent and passion. Effective workflows allow you to do incredible things with…
In today’s fast-paced business world, automation has become a game-changer for entrepreneurs and business owners. By implementing the right automation tools in your wedding and creative event business, you can simplify your work, save time, and enhance the quality of service you provide. Today I’m going to share five automation tools that I wish I…
Recently in my Facebook group, Six-Figure Wedding & Event Pros, I shared an extremely important #MotivationMonday tip. This tip has COMPLETELY transformed my approach to my business and allowed me to set myself up for success time and time again — and it all has to do with your morning routine. Allow me to explain….
I see these same three mistakes time and time again. Super talented and super creative wedding and event professionals are working hard to showcase their talent while trying to add revenue to their business — and every year, the bottom line falls short. If this sounds familiar, you might be making the same mistakes too…
A clear, well-crafted, and authentic message is crucial for success in the wedding and event industry. This industry is highly competitive, and it is essential to stand out from the crowd to attract potential customers. A well-crafted message helps in creating a strong brand identity and gives potential clients an idea of what to expect…
As an expert in the wedding and event industry and business coach, I can tell you that indecision can be a major factor that kills your business. Indecision can lead to missed opportunities, a lack of direction, and an inability to make necessary changes to keep up with the competition, and more. Here’s how: Missed…
Networking is tough. Between running your business, following up on inquiries, pulling off spectacular events, and all of the other things you do in your day-to-day, networking is probably at the bottom of your list. Throw the effects of the past couple of years of COVID-19 on top of that, and we’re out of practice….
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